This whole case study relies on when i was looking for headphones under 300 usd.
So, What i do is i headout to amazon and typed in few keywords…
A brand called Sennheiser pops up but i’ve never heard of them before,
Now, definitely the 21’st century is all about AI. So i headout ot Chatgpt to see what it recommends.
Now, I found a headphone brand called Sennheiser again but with a different model.
Right Now, I’m memorizing this new brand called Sennheiser although i’ve just found them few minutes ago..
One more time, I go on Youtube to check it’s features, comparisons, genuine reviews and obviously its comportness while using for long.
What the heck? The Whole Page was all about Sennheiser Headphones !
Now my mind have started gathering the thoughts like “Is this brand legit?” or “Are these ads in disguise?”
Time to go on reddit and get some unfiltered opinions.
I searched for “Best headphone under 300 reddit” and
Notice that once again Sennheiser pops up again with genuine reviews and a lot of people recommending it.
Sure Enough, if you’re the person on the behalf of me you’ll buy this one.
Wait, if you want your service or any products to appear just like this Sennheiser headphones than follow mine contact page.
This kind of journey happens millions of times everyday–across every industry, on every platform.
If you’re in SEO, there’s a clear takeaway here:
You’re not just optimizing for Google anymore.
You need to be on where people are actually searching and making decisions across the search ecosystem.
Amazon for discovery, Youtube for social proof, Reddit for Authentic reviews.
And it works amazingly well.
If you found this case study interesting then please check out mine this case study on how i ranked my tiktok video and get steady views.
